Schedule
Schedule for PodCamp Cleveland 2010
SESSIONS TO TEACH ARE NOW CLOSED FOR THIS YEAR'S EVENT
PodCamp Cleveland has a lot planned for our inaugural year. We’re working hard to put together an engaging lineup of bloggers, web designers, marketers and business owners that should be many things, but never boring. These speakers and panelists will also be accompanied by a range of Web professionals, content creators and just about anyone else who is engaged in social media.
Please note that the schedule is subject to change. Check back often and find out what speakers and what topics we’ve added, and in no particular order below.
WHERE: Cuyahoga Valley Career Center at 8001 Brecksville Road, Brecksville, Ohio 44141
WHEN: May 1, 2010 from 8:30am - 4:30pm (registration open from 8:30am - 9:30am)
SCHEDULE: Available at registration table
The final schedule with times, topics, and full speaker bios will be available upon check-in on the day of the event. However, we will have a rough outline in PDF form for you by Wednesday, April 28th available online here.
Title: PodCamp Introduction
Speaker: Tom Cagley
Twitter: Tcagley
Description: Why Podcamp? Why Podcamp Cleveland? The joys of social media and a true learning event.
Title: Finding Clients and Customers Using LinkedIn
Speaker: Crystal Thies
Twitter: CrystalClearBuz
Description: Are you trying to grow your business? LinkedIn is the perfect tool for finding your target prospects, building a relationship and generating revenue – but only if you use it correctly! I’ll share the best tips and strategies to utilize LinkedIn to take your business to the next level. It will address the key parts of the profile to set you apart from your competition and get you found in searches, which applications are best, how to utilize groups and the Answers section to establish yourself as an expert, and – most importantly – how to use the advanced search and Companies functions to find your target client. LinkedIn is also a great resource to find a new job and many of these strategies can easily be leveraged for job search as well.
Title: Can We Talk?
Speaker: Diane Helbig
Twitter: dhelbig
Description: Think you know a thing or two? Why not share it on the radio - Internet radio that is. BlogTalkRadio has millions of listeners and tens of thousands
of hosts. Pick a topic and someone is talking about it. You could be sharing
your expertise and connecting your company to people all over the world through internet radio. Join me to talk about how to use this social media
platform to propel your company into people's businesses, homes, and
computers.
Title: Twitter Tools & Traffic Tracking Tips & Tactics
Speaker: Pete Radke
Twitter: pradke
Description: Gain new Twitter super powers and ninja tricks including getting followers, protecting yourself, interacting with friends & followers, stats & tracking, desktop clients, mobile clients, browser plugins, geo location, backgrounds, URL Shortening, and if time permits, discuss sponsored tweets and advertising in twitter and the future of twitter.com.
Title: Out of the Blog Fog: Intro to Blogging
Speaker: Chris Brown
Twitter: ChrisBrown330
Description: Are you considering taking your first steps in blogging?: Wondering if blogging could help your career? Confused about which platform to use? How often to post and what to do to get started blogging? Take some of the confusion out of the blog fog with this workshop. Chris Brown blogs on both WordPress and Blogspot. She'll explain pros and cons of various formats, the various parts of a post, show some examples of how to set up a "cool" layout with widgets and what to do to measure your readership. Questions will be answered to help the beginner understand the first steps to take in blogging.
Title: SEO Is More Than an Acronym, It's The Whole Idea
Speaker: Wendy Suto
Twitter: searchcircus
Description: Does your small business have a Web site, but you do not know how to make it profitable and work for you? Do you have a fun Website for your hobby or interest, but want more traffic to it? Become knowledgeable at Search Engine Optimization. Learn how the major search engines work and how to increase traffic to your Web site across Google, MSN/Bing, Yahoo and others. Learn about the many myths and facts behind SEO, discover how to increase the number of visitors to your site with targeted keywords, link popularity and link reputation. Create an effective initial SEO strategy and learn the differences between pay-per-click and organic rankings.
Title: Create a Social Media Strategy
Speaker: Deborah Chaddock Brown
Twitter: putcustomers1st
Description: You've dabbled in social media but how do you incorporate an effective use of Web 2.0 into your busy day? Where should you put your efforts? Blogging? Twitter?
Facebook? LinkedIn? Deborah will discuss each of the primary social media vehicles
and offer suggestions for how to effectively use each to connect with customers.
Attendees will create a custom social media strategy for their business which includes suggestions for what to work on daily, weekly and monthly to effectively
promote their business and connect with their target customers.
Title: Boost Traffic to your eProperties with Email Marketing
Speaker: Joe Muttillo
Twitter:
Go_Xsellit
Description: So, you started collecting email addresses of your customers, now what? Come and learn: Why you need to be emailing, What should you send them, Where should you send them (Blog, Fan Pages, Website, Other Social Media Accounts, How to write so you have a better chance at getting through spam filters, About tools you can use to check the “spaminess” of your emails, About the email programs you can use to manage your email campaigns, What exactly do you need to do to be compliant and more.
Title: Four Pillars of Social Media
Speaker: Michael C. DeAloia
Twitter: techczar
Description: This workshop discusses strategic use of the four pillars of social media - Twitter, Facebook, LinkedIn and a Blog.
Title: NEED A BLOGGING EXPERT TO SPEAK SATURDAY FROM 10:15 AM - 11 AM
Title: How Non-profits can Profit on Facebook
Speaker: Alicia Young
Twitter: SEOAlicia
Description:
How can your non-profit benefit from using Facebook? Non-profits are gaining ground by using Facebook for events, posting photos, videos and promotion of services or
seeking sponsors/volunteers for its agency. Find out how to setup a Fan Page and
Group on Facebook, schedule events, post updates, campaign for sponsors/volunteers,
and create ads on Facebook.
Title: YouTube & Flip MinoHD Enable Global Self-publication
Speaker: Alex Landefeld
Twitter: alex_landefeld
Description: Global self-publication can be yours for a song... or at least for a cheap video camera and a YouTube account. Get thinking, get shooting, get uploading & blogging
to start leveraging the power of the 'net. We'll shoot an episode of "Video Taiji"
and, with a bit of WiFi luck, upload it to Alex's YouTube channel.
Title: Death by Bullet Points, Words, and Clip Art
Speaker: Lauri Burkons
Twitter: burkonsconsult
Description: Dare to be different. Create compelling presentations without a single bullet point. Use words on slides sparingly, and never hunt for the appropriate clip art again.
Your audience will pay attention to you and what you say, rather than read
word-heavy slides. Make the slides enhance your speech.
Title: Facebook Marketing For Business? Yes, You Can!
Speaker: Alicia Young
Twitter: SEOAlicia
Description: Want to reach more consumers? Market your products, share your knowledge, tips or advice by using Facebook for business. Find out how fan pages (and groups), apps, and ads can help you market yourself or your business (also works for entrepreneurs, writers,consultants etc). We’ll create a real fan page for the purpose of this class & explore a few of the many applications available as well as how to create an ad on Facebook.
Title: The Basics of Podcasting & Audacity
Speaker: Daniel Lewis
Twitter: theRamenNoodle
Description: You've heard of podcasting, but how do you get started? You don't need thousands of dollars of equipment! Daniel will show you the basics for launching and producing a quality podcast for almost no cost.
Title: Passion vs. Distraction
Speaker: Luke Pomorski
Twitter: lukesp
Description: Sometimes it is difficult to figure out exactly what you are passionate about. What should your podcast or blog be about? The usual route to an answer is to do lots of searching online, read many articles, and watch online video. Perhaps there is another way. Being passionate is about sustained interest in something. Here are some ideas on staying focused and avoiding distractions to find out what your unique contribution can really be.